When building a brand for your business, it goes without saying that a network of customers is synonymous with success. However, when measuring the initial success of a start up business,the number of sales is not always the real indicator of creating a spiderweb of customer networking channels.
The initial measure of success for a startup business can come from the total number of visitors or ‘hits’ on a landing page,the total amount of views of a certain product, etc. What translates that figure from vague acknowledgement of your company’s purpose and goals to public recognition of your business being a necessary commodity in your discipline, is the conversion from a minor interest in your company to a commitment; from just visiting your webpage to signing up. Continue reading How to create a customer network