Why Google Adsense is essential for your blogs

Posted on Wednesday, April 2nd 2008 2:57 pm by menj in Blogging, Internet, PPC


These days I have been neglecting my focus on optimising my Google Adsense position in my blogs, but I intend to rectify that soon as I come to the realisation that Adsense is essential for websites, especially those which contain a lot of content. The concept behind Adsense is relatively simple, as it involves inserting a Javascript code into a certain website or blog. Each time the page is accessed and shows a related link to a san francisco probate lawyer for example, the Javascript will pull advertisements from the Google Adsense program. The search engine is the one handling all the tracking and payments, providing an easy way for webmasters to display content-sensitive and targeted ads without having the hassle to solicit advertisers, collect funds, monitor the clicks and statistics which could be a time-consuming task in itself. It seems that there is never a shortage of advertisers in the program from which the search engine pulls the Google Adsense ads. Also webmasters are less concerned by the lack of information search engines are providing and are more focused in making cash from these search engines.

The first reason why Adsense is essential for content sites, especially blogs, is because it already has come a long way in understanding the needs of publishers and webmasters. Together with its continuous progression is the appearance of more advanced system that allows full ad customization. Webmasters are given the chance to choose from many different types of text ad formats to better complement their website and fit their webpage layout. The different formatting enables the site owners the possibility of more click through from visitors who may or may not be aware of what they are clicking on. It can also appeal to the people visiting thus make them take that next step of looking up what it is all about. This way the people behind the Adsense will get their content read and making profit in the process.

The second reason is the ability of the Adsense publishers to track not only how their blogs are progressing but also the earnings based on the webmaster-defined channels. The recent improvements in the search engines gives webmasters the capability to monitor how their ads are performing using customizable reports that has the capacity to detail page impressions, clicks and click-through rates. Webmasters and publishers can now track specific ad formats, colors and pages within a website. Trends are also easily spotted.

With the real-time reporting at hand, the effectiveness of the changes made will be assessed quickly. There would be time to sort out the contents that people are making the most clicks on. The ever-changing demands would be met while generating cash for the webmasters and publishers. The more flexible tools are also allowing webmasters to group web pages by URL, domain, ad type or category, which will provide them some accurate insight on which pages, ads and domains are performing best.

The last and final reason is that the advertisers have realized the benefits associated having their ads served on targeted blogs. Thus increasing the possibility that a prospective web surfer will have an interest in their product and services. All because of the content and its constant maintenance. As opposed to those who are no using Adsense in their sites, they are given the option of having other people do their content for them, giving them the benefit of having successful and money-generating web sites.

In the end, Google Adsense is all about targeted content. The more targeted your content is, the more target the search engines’ ads will be. There are some web masters and publishers who are focused more on their site contents and how best to maintain them rather than the cash that the ads will generate for them. This is the part where the effectiveness is working its best.



    Here are 15 Responses.

    • Salam says:

      July 27th, 2012 at 5:20 pm

      can i put google adsense on my facebook personal profile?

    • Malcolm Hudson says:

      July 27th, 2012 at 6:32 pm

      I have about 2,000 subscribers for my youtube videos, and someone I know mentioned something about using Google Adsense on youtube, how does this all work and what do I have to do to get started?

    • Rkmc says:

      August 9th, 2012 at 2:30 pm

      How much money do you make advertising with google adsense?

    • Boo Cookie says:

      August 21st, 2012 at 11:45 am

      how does Google ADsense work?

    • Pacman says:

      September 7th, 2012 at 10:47 am

      i know that that google adsense forbids us writers from using advertisements to promote our articles. However, where I write there are tons of writers who put a link to their other articles at the end of their new articles. On that site, we are paid through google adsense. so i am wondering whether what the writers are doing can be seen as advertising their articles. by the way, the site we write for does allow placing such links under new articles.

    • thinkthought says:

      September 15th, 2012 at 1:43 am

      i have a youtube account and it says i need a adsense but i dont have a credit card could i use a prepaid Netspend credit card?

      Do i have to pay taxes for adsese? if i dont what is the worse that can happen?

      a Youtube Partner account

    • Jason M says:

      September 18th, 2012 at 4:51 pm

      How much money could i make with arround 4000-5000 visits a month (arround 100 uniques a day) and 20 000 hits a month. Also is there a way to block out competing websites to have their pages shown on my website ? And can i run adsense on a website that is being advertised with adwords ?

    • sick_mick_101 says:

      September 20th, 2012 at 2:21 pm

      So tonight I signed up for google adsense through my blog on blogger. Google added the ads to my blog but said that the ads are just text ads for at least 48 hours while my account is being processed. I went to my blog to check out the ads and they weren’t there. I asked my sister to check out my blog on her computer and the ads didn’t show up on the blog. Why won’t they show up?

    • Jamal says:

      September 26th, 2012 at 3:43 pm

      When you compile a list of things to display on adsense what are some good things to type in so I get real ads that show up instead of these stupid unpaid public service ads.

    • Noe R says:

      September 30th, 2012 at 8:47 am

      I have a couple of blogger accounts and I was wondering if I could put adsense on both of them? I don’t really know how to do this and was wondering if someone could help me. I also wanted to know if WordPress is better than Blogger?

      Also if anyone is successful using adsense, could you please provide some tips on how to maybe make it work better for me.

    • sethburger says:

      September 30th, 2012 at 8:47 am

      my account got disabled and i just received the google adsense pin but i don’t have my account so what should i write in this box for a 100% or more then 50% to gain my account back.

      Have you or your site ever violated the AdSense program policies or Terms & Conditions? If so, how?

      and by the way i did break the terms and condition by clicking on the ads.

    • Lasagna delivery guy says:

      October 22nd, 2012 at 7:12 am

      On Adsense, you have to be 18+ to join and cash out, and you also have to submit tax information. I would sign up under one of my parents, but I don’t think they would give out their tax info. Are there any websites similar to Adsense but you don’t have to be at least 18 and you don’t have to give out tax info? Thanks.

    • Cupcakerum says:

      November 10th, 2012 at 8:14 am

      I recently put up a partial blog. I put adsense ads on it, but they only show up in the previews, not on the blog itself. I am using blogger.com which permits adsense. Whats wrong??

    • therundown2k3 says:

      November 15th, 2012 at 6:36 am

      Could some one tell me how to get high CTR ratio i get like 3% i would like it to go to 10 % atleast ? my site is http://www.igizmore.uni.cc or http://igizmore.blogspot.com could you give me some ad placement tips ? also i found that that my link on the right hand side earns to low – where is another alternative to place it ? – thankx in advance

    • Tyler H says:

      November 20th, 2012 at 4:50 pm

      Obviously Im short of money and I really need a place to set up a blog/website. I want lots of customization also a way for people to “donate” money or a way to make money off advertising.

    Leave a Reply

    Your conversation are welcome!

    Get Adobe Flash player